Ms.Fu Lin, a master's degree holder in Nagai lab. of Human Life Design Area, received Encouraging prize in Society for Design and Art Fusing with Science and Technology.

Art and engineering are inseparable, and combining them is important, and it is for this purpose that Society for Design and Art Fusing with Science and Technology was proposed.
Based on these circumstances, this society aims for the probability of artistic engineering, which is the fundamental study of design, and was established as a base for academic exchange related to design.
Encouraging prize of Society for Design and Art Fusing with Science and Technology is for graduate study and master's research conducted at the likes of universities involved　in artistic engineering education, we recognize those who demonstrate excellence in artistic engineering research or future promise, and encourage the development of artistic engineering.

■Date Awarded
March, 23, 2018

■Title
A study of the Relationship between Consumers' Color Combination
Preferences and their lifestyle - Based on the AIO Lifestyle Scale

■Abstract
This research is a study on precise color preference based on lifestyle analysis and its application to product variation, I made a new marketing proposal that puts personality emphasis on sneaker design as a case example.

■Comment
I'm very grateful to receive this award. I can't begin to tell you how much I appreciate this honor. I am very sincere to thank you for your technical assistance and academic support.

July 12, 2018